Negative Inc. (“Negative”) collects important customer information in an effort to enhance and personalize your shopping experience. This information allows us to communicate with our customers about our products, services and promotions.
When you place an order, submit your account information or participate in Negative promotions or surveys, our Site collects your personal information such as your name, e-mail address, mailing address and payment information (credit card numbers and banking accounts). Negative will use your information collected online to process and fulfill your order. Additionally, your e-mail address may be collected at various points within the Site (including when you place an order with us) so that we can send you any necessary e-mail messages related to your order, such as order and shipping confirmations.
In addition, we maintain a record of your purchase history, product interests, and whatever other membership details that might enable us to improve your shopping experience. Analytics such as Site use and traffic patterns are also considered to help us improve the design of our website, the products we make and exclusive services we offer. At Negative, we understand and recognize that we must maintain and use customer information responsibly.
Like other websites, we may also use technology to collect information such as site behaviors, age, gender, language, time zone, income, location and education level. We may use or disclose aggregate information for any purpose. We may also collect information about you from third parties such as data co-ops and social media sites. We trade and purchase contact information such as demographics, internet and electronic activity and commercial information with data co-ops and other third-party data aggregators for commercial purposes.
The information collected is used to fulfill your orders, send transactional correspondence, plan our assortment, respond to customer inquiries, send you e-newsletters, send you marketing and promotional communications, respond to questions or feedback, improve our website and marketing efforts, conduct research, display content based on your preferences. We may also use this information to enable reviews of our products.
Please note: You are not required to submit any information to our Site. However, without providing the requested information, you may be unable to access certain features of our Site, including placing an order or logging into any other Negative membership-related services.
Additional Means of Obtaining Information
As you navigate our site, your preferences are remembered through the temporary use of “session” cookies. Cookies enable our systems to gather information about your browser as well as monitor the navigational patterns you take while browsing the site. We may also use technologies such as our own cookies to provide you with enhanced online display advertising tailored to your interests. Site users have the option to accept or disable cookies at any time through their browsers. If you choose to disable your cookies, your user experience may be limited.
Web data is collected to monitor user trends on our Site. Analytical data such as hits to our server, traffic patterns and page views shows us where our audience is coming from and how they interact with us online. This type of collected information does not personally identify specific Site users. In addition, like most websites, our Site may utilize “web beacons,” “pixel tags” or other tracking technologies to help us study the actions of our users through non-personally identifiable information. This data may be aggregated with similar data collected from other users to help us improve Negative products, services and our overall Site experience.
Information Sharing with Outside Parties
Negative may also share your personally identifiable and/or your non-personally identifiable information, including your name, address, email address, and any transactions you conduct on our Site or offline with us with a third-party advertising and marketing partners and their service providers in order to deliver you advertising tailored to your interests when you visit certain other websites and for commercial purposes related to marketing communications.
We do not share credit card information with third parties except for the purpose of processing your order payment and as required by law. If for any reason you choose to access a third party website linked to our Site, you do so at your own risk. We are not held responsible for how these outside parties collect, use, protect or disclose the information you provide them.
Marketing Communications Choice and Opt-Out
We intend to communicate with you only if you want to be in touch with us. You may opt to stop receiving our email marketing by clicking the unsubscribe link at the bottom of these emails or by contacting us via email: email@example.com
If you prefer to not receive mail from us, you can submit a request via email: firstname.lastname@example.org with your full name, mailing address and request to be removed from future mailings. You may also request that we not share your personal information with third parties by emailing us at email@example.com
California Privacy Rights
Pursuant to Section 1798.83 of the California Civil Code, residents of California can obtain certain information about the types of Personal Information that companies with whom they have an established business relationship have shared with third parties for direct marketing purposes during the proceeding calendar year. In particular, the law provides that companies must inform consumers about the categories of Personal Information that have been shared with third parties, the names and addresses of those third parties, and examples of the types of services or products marketed by those third parties. To request a copy of the information disclosure provided by Negative pursuant to Section 1798.83 of the California Civil Code, please contact us via email to firstname.lastname@example.org or by writing us at the following address:
300 Capital Lane
Middletown, PA 17057
Negativeunderwear.com is intended for users who are 18 years of age and older. If you are under the age of 18, you are not permitted to submit any personal information to us.
We employ top physical, electronic, and administrative safety measures to assist us in protecting your personal information and credit card data. These safeguards help us to prevent fraud and unauthorized access as well as maintain data accuracy. In addition, we use professionally reasonable efforts to block access to your personal information from Negative employees and corporate partners to ensure your personal information is always kept safe.
Modification of Policies
Negative takes your privacy seriously. When connecting with us, we want our customers to feel confident that their personal information and credit card data is protected. Just as we are dedicated to bringing you the very best products, we are equally committed to providing our customers with a safe and secure shopping experience. The personal information we collect from our Site helps us better understand the interests of our audience in an ongoing effort to bring you improved service.
If you have questions or suggestions regarding our privacy standards please email email@example.com.